From sandwich
shop
to snack
aisle.
When our founders, Peter and Gregg, started making kettle chips at their New Hampshire sandwich shop in 2015, they weren't exactly planning on starting a potato chip company.
They just wanted a really good chip to serve alongside their sandwiches. None of the options out there were cutting it, so Peter and Gregg decided to make their own.
What followed was a lot of trial and error. They experimented with everything from the type of potato to the seasoning to the thickness of each chip. Eventually, they landed on The Original.
It was love at first crunch. Soon, customers were crossing state lines just to get their hands on a bag. We could barely keep up. One fryer became two. Then three. Before we knew it, we were making chips well into the night. The rest is history.



Good chips take work.
There are easier ways to make potato chips. Ways that save time, cut costs, and make every chip look exactly the same.
We’re much more interested in how they taste.
That's why we exclusively use Maine Russet potatoes. Why we cut our chips thicker. Why we kettle cook them in small batches. Why we don’t blanch the color and character out of them. And why we let our potato chips look like they came from real potatoes.
Every one of those decisions makes our job a little harder. But every one of them makes for a better chip.
The Maine Russet
There are more than four thousand potato varieties on earth. We chose one. The Maine Russet is notoriously difficult to work with, but it makes one hell of a chip.

